Website Textual Analysis

 Website Analysis

The main page for most artists signed to Sony immediately promotes their new music and accompanying video. It provides audiences with hyperlinks, taking them to streaming sites where the music is readily available. I aim to use this on my website also. Each website also has links to social media platforms, encouraging audiences to keep up to date with the artists on many different apps. 

Declan Mckenna's website differs from this, as his website takes you to a video montage of his tour. I also aim to add some video content to my website, on top of my music video to provide the audiences with 'exclusive' content, only on the website. 

Each website also has a shop section, almost immediately after the main page. This allows audiences to actively get involved with the artist and promotes their brand identity. I aim to emulate this on my website by creating my own 'merchandise' pictures.