Development of Ideas

Developing my Ideas: 

Following the feedback session on my pitch- I will be changing certain elements of my video ideas. One point mentioned was my idea to use dark lighting as there is a risk with this content becoming low quality and hindering the appeal of the whole video. Instead, I will use locations that have plenty of lighting and later edit the clips if I feel this lighting does not fit with the videos vision. As a contrast to this, the outfits for the performance element of the video will keep this darker colour scheme in order to differentiate these clips from the narrative clips- which is, ultimately, my main goal. The location I have chosen for this is in front of a plain wall during daylight. The wall will help to contrast the sunlight in the narrative parts of the video whilst still constructing the 'bright' upbeat ideology of the video. As well as the filters as a form of digital media- I will also add titles to the video depicting both the title and, at times, the lyrics. The social groups I am representing in my video are both male and female characters as this will inspire a wider audiences due to its vast representation. Audiences can then identify with whomever they feel represents them the most.